OAKLAND, Calif. – May 20, 2022 – PRESS RELEASE – Harborside Inc., a California-focused, vertically integrated cannabis enterprise, today announced it will officially launch its new store in the Haight-Ashbury neighborhood this Saturday, May 21 from 8 a.m. to 9 p.m., with a complete schedule of grand opening activities. Located at 768 Stanyan St., the 1,674-square-foot store showcases a broad range of products including Wonderbrett, Kingpen and High Purpose.

Store guests have access to a wide selection of equity brands, brands that are owned and operated by those disproportionately impacted by the war on drugs, reinforcing Harborside’s commitment to diversity and inclusion to cannabis. In addition, the cannabis concierge program enables consumers to schedule a discreet, one-on-one session with one of the store’s highly trained budtenders, providing personal shopping guidance and/or personal recommendations to suit individual tastes. This is one of only two dispensaries in the iconic Haight-Ashbury neighborhood, close to Golden Gate Park and the Grateful Dead house.

“This state-of-the-art store reinforces Harborside’s reputation for owning and managing one of the oldest, largest and most trusted cannabis dispensary businesses in the world,” said Ed Schmults, CEO of Harborside. “This new location in San Francisco is an important expansion of our footprint in the state, especially because of its legendary location. It is a fitting setting for one of California’s most established cannabis companies. In addition, we’re proud to offer a broad range of products from local equity and female-owned brands. Lastly, our curated collection of flower, edibles, tinctures, topicals, pre-rolled joints and vapes provide quality choices for cannabis devotees as well as the canna curious.”

Opening activities include doorbusters and VIP bags for the first 100 guests, a VIP consumption event from 12-4 p.m., pop-ups from iconic brands throughout the day and limited-edition Jeremy Fish shirts and totes with purchase.

The Haight-Ashbury store is the fifth Harborside-branded store to open in northern California and complements its nine other stores across the state branded under the Urbn Leaf banner. Harborside is partnering in the ownership of the store with leading community activist and mentor, Damien Posey. This is one of a select few equity licenses through San Francisco’s Cannabis Equity Program fostering equitable participation in the cannabis industry and creating business opportunities for those negatively impacted by the War on Drugs.

Harborside has led the charge of cannabis legalization and safe access and is one of the oldest operating cannabis companies in California dating back to 2006. The company sold the very first gram of legal cannabis to an adult in California on Jan. 1, 2018, marking a new era in the cannabis industry and securing Harborside’s place in the California market with high quality and carefully curated selection of products for all customers.